Augmenting the Learning Experience: The ALEX Framework from Affordances to Implementation

Authors

  • Matt Glowatz University College Dublin, Dublin, Ireland
  • Eleni Mangina University College Dublin, Dublin, Ireland

DOI:

https://doi.org/10.56198/2zj8zp66

Keywords:

Augmented, Learning, Engagement, Motivation, TPACK

Abstract

This practice-based, inclusive design and creative technology innovation research entitled “Augmenting the Learning Experience: The A L E X Implementation Framework for Higher Business Education: From Affordances to Implementation” investigates and measures the effectiveness and impact of novel, innovative, immersive augmented reality (AR) enhanced curriculum design on higher education business students’ learning experience. This research utilised a mixed-method research approach, sampling, testing, and measuring data from research participants enrolled in selected undergraduate business modules at a leading university in Ireland. Research findings provide sufficient empirical evidence, deeming this project’s proposed novel learning approach utilising AR-enhanced learning experiences as educationally significant. Hence, it can be regarded as an optimum tool to enrich learning experiences in higher business education.

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Published

14-06-2025

How to Cite

Augmenting the Learning Experience: The ALEX Framework from Affordances to Implementation . (2025). Immersive Learning Research - Practitioner, 1(1), 187-188. https://doi.org/10.56198/2zj8zp66

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